What Can We Learn from Europe About Evangelism?

The following article was originally posted at Evangelical Focus Europe.

For more resources on evangelism in Europe, you can also visit City to City Europe’s Evangelism Project.

What can the world learn from Europe about evangelism?

Tim Keller, Tim Vreugdenhil, Stephan Pues, and I explored this question at a livestream hosted by City to City Europe on May 6th. Our conversation gave me new food for thought and brought fresh clarity to questions I had explored before.

I encourage you to listen to the whole conversation. Here are some of the points that struck me.

The city changes how we believe

In the city, we meet people of all ages, walks of life, and various religions. This pluralistic setting makes every belief feel like a choice among many. As Christians encounter people who do not believe or believe differently, they may feel less certain about their faith. Why believe this and not that?

When you see your neighbors living differently, Tim Keller shared, “It makes your culture visible to you. And when your culture gets more visible, it gets more contestable or questionable.”

As a result, the urban setting makes discipleship harder, since Christians are often challenged by other worldviews. On the other hand, the city facilitates evangelism, because city-dwellers are also more prone to question their ideas and consider new points of view.

Preaching to secular moral people

During our conversation, Amsterdam-based pastor Tim Vreugdenhil shared that he encounters many secular people who are thoughtful about morality in his city. “[At seminary] we were educated for a world where you have either Christians or materialistic, un-God-fearing people. And I think the big lesson [today] is, even in a secular society, so many people are asking very good questions [about morality].”

We often think we should diminish the merits of secular culture so that people can perceive the benefits of the Christian alternative. But if we affirm the choices and beliefs that people are already getting right, it draws them closer and makes them more willing to listen to what we have to say. It shows that we are listening and understand that the world is a complicated place, not a simple duality.

The gathered and the scattered church

In Europe, it’s not enough to plant a cool church with great worship and fancy social media accounts. That may help us reach people who have had contact with Protestant churches in the past, but there aren’t many unchurched Protestants, at least where I live in Rome. To reach other unchurched groups, our churches have to do something more.

Tim Keller shared that, “The American way of planting churches is to plant worship services. What you do is plant a service that’s a great show with great music. The only way that really grows is if you suck people away from other churches.”

Instead of relying on an attractional model, Keller encouraged a missional approach to church planting: “You really have to learn how to plant churches evangelistically, where you’re starting as a pioneer and don’t see big growth right away.”

The gathered church on Sunday is important, but so too is the scattered church that serves the community with a positive presence beyond Sundays, beyond the church building, and beyond ordained ministry.

Europeans and non-Europeans working side by side

The ministries and churches that currently flourish in Europe often unite the efforts of Europeans and non-Europeans. People who know the community’s context serve alongside outsiders who bring fresh perspective and optimism that Europe often lacks.

As an American, Timothy Keller offered pointed criticism on some of the American church’s emphasis on technique and specific models of evangelism. But he also added that “New World Christians do have something to offer to Europeans. Usually, it’s more optimism and more hope. The New World was a bigger place. We had all this space. The size of the New World had a social, structural impact on our temperament. People were more willing to start new things, start new churches, start universities because there was always more territory to move to. We can sometimes come along and be optimistic.”

In my experience, congregations that reflect the global church and include people of various backgrounds in their leadership can announce the gospel in a fresh and contextualized way.

Be patient

Lastly, we discussed a call for patience. For pastors and church planters in Europe, it can be tempting to see churches growing at a faster rate in other parts of the world and become discouraged about our own rate of growth. But Tim Keller shared a helpful reminder: we should view things long-term.

“You have to be patient. The givers have to be patient. There is pressure on the church planter to show numbers, and the fastest way to show numbers is basically to steal sheep from other churches.” An evangelistic approach, on the other hand, takes time but leads to long-term growth and health.

As we consider the beautiful task of sharing the good news in a continent where it is not perceived as “good” nor as “news”, we must plan and think in terms of decades, not months.